Engagement rate benchmarks, fake follower data, and how to read Instagram metrics.
Instagram engagement rate benchmarks vary sharply by account size, niche, and calculation method, so this 2026 report separates creator and brand data to show what “good” actually means.
· 22 min read
How authentic are Instagram audiences in 2026? This original cross-niche study reveals how audience quality changes with account size, verification status, and engagement.
· 10 min read
Is 2% engagement good? It depends entirely on account size. Here are 2026 engagement rate benchmarks for every follower tier, from nano to mega influencers.
· 1 min read
Bought followers are cheaper than ever — and easier to catch. Here are the seven signals we use to estimate fake follower percentage, and how to check any account in seconds.
· 2 min read