@mosseri — Instagram Engagement Rate

Last checked: September 22, 2026

mosseri profile picture

Adam MosseriReported as verified on Instagram; not verified by Followerus

@mosseri on Instagram

Father of three boys, married to an amazing woman, supporter of Threads and head of Instagram

“Verified” refers only to the verification status reported for the profile on Instagram.

Followerus calculated an engagement rate of 1.95% for @mosseri.

This is a mathematical result calculated by Followerus using the follower, like, and comment metrics shown below. The source metrics were returned by a Third-Party API Provider and were not independently verified by Followerus.

Engagement Rate

1.95%

Excellent — well above the benchmark

Source metrics

Average likes
78.5K
Average comments
2521
Followers
4.2M
ER on Reels
1.16%
ER on photo posts
2.73%

Benchmark: Macro/Mega (500K+)

Typical range for this tier: 0.8%–1.5%, median 1.15%.

This account performs at 170% of the median for its weight class.

Benchmarks are general reference ranges, not guarantees.

Engagement-rate calculation

(78.5K average likes + 2521 average comments) ÷ 4,163,553 followers × 100 = 1.95%

Posts included:
12
Metrics retrieved:
2026-09-22 00:19 UTC

This calculation does not verify that likes, comments, followers, or interactions are genuine, unique, organic, current, or representative. It does not measure unique reach, impressions, conversions, sales, audience sentiment, or campaign performance. Source metrics may be delayed, incomplete, hidden, sampled, rounded, or inaccurate.

The result is provided for general informational purposes only. Do not rely on it as the sole basis for a hiring, contracting, pricing, reputational, legal, or financial decision.

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About this engagement rate report

@mosseri currently averages 78.5K likes and 2521 comments per post across the 12 most recent posts returned by the Third-Party API Provider, which works out to a 1.95% calculated engagement rate for an audience of 4.2M followers. For a macro/mega (500k+) account, the typical reference range is 0.8%–1.5%, so this result is above that band. Engagement rate is a comparison metric calculated from available numerical inputs — it does not verify that interactions are genuine. Learn how both tools work on the Methodology & Data Sources page, or request changes via the Profile Review Request page.

About these results

How is this engagement rate calculated?

Engagement rate = (average likes + average comments) ÷ follower count × 100. Where source data is available, averages are calculated from up to the 12 most recent posts returned by the Third-Party API Provider.

Why is the benchmark different for different accounts?

Engagement naturally declines as audiences grow. We compare every account against the typical range for its size tier — nano, micro, mid, or macro. Benchmarks are general reference ranges, not guarantees.

How fresh is this data?

Profile and post data are cached up to 24 hours. The retrieval timestamp is shown in the calculation card. Use the Re-check button for a fresh pull.