Followerus calculated an engagement rate of 1.40% for @taylorswift.
This is a mathematical result calculated by Followerus using the follower, like, and comment metrics shown below. The source metrics were returned by a Third-Party API Provider and were not independently verified by Followerus.
This calculation does not verify that likes, comments, followers, or interactions are genuine, unique, organic, current, or representative. It does not measure unique reach, impressions, conversions, sales, audience sentiment, or campaign performance. Source metrics may be delayed, incomplete, hidden, sampled, rounded, or inaccurate.
The result is provided for general informational purposes only. Do not rely on it as the sole basis for a hiring, contracting, pricing, reputational, legal, or financial decision.
About this engagement rate report
@taylorswift currently averages 3.8M likes and 0 comments per post across the 12 most recent posts returned by the Third-Party API Provider, which works out to a 1.40% calculated engagement rate for an audience of 273M followers. For a macro/mega (500k+) account, the typical reference range is 0.8%–1.5%, so this result is above that band. Engagement rate is a comparison metric calculated from available numerical inputs — it does not verify that interactions are genuine. Learn how both tools work on the Methodology & Data Sources page, or request changes via the Profile Review Request page.